I hope you are all safe and cosy in your homes and that cabin fever hasn't set in!! It's a good time to catch up with family, light the fire and do a bit of cooking- if you have the ingredients in the cupboard! The one thing about our business is that people love to shop online in this weather. It's a perfect time to pour a glass of wine, sit back and browse through all the latest fashion and treat yourself to a few new pieces for Spring Summer.
My buying trip to Paris with my daughter Jessica was amazing. Our tiny Hotel was beautifully decorated with 3D Designers Guild paper like I have never seen and oversized headboards in tiny spaces, but it just worked!
You would have to say, this season, DIFFUSION.ie is definitely offering choice and thats what you love, so depending on where you are heading to, you need different looks in your wardrobe and we love mixing it up! The practical everyday side of me seems to shine through with my buying and what I select for you from my trips all over the world, I am happy to say, is working and our business is growing as people get to know about DIFFUSION.ie
Our Rains of Denmark are not just a fashion piece but with our weather you must invest in good rainwear and these are tried tested jackets that are now one of the biggest selling rainwear brands in Europe. I have bought the best styles, we think!!
Also check out our light as a feather cosy jackets from Reset in cream Bronze and Rose! They fold up into a little pouch perfect for throwing into your suitcase when travelling
So excited to launch our new Japanese collection MOYURU. This amazing Designer has created something quite ethnic, very chic, understated and modern.
I have always been a huge fan of 'the great white shirt' and have been searching, literally all over the world, for a shirt collection that is special. I'm so happy to say I have just found it. When you wear Hana San you will feel the quality and love the detail
AND LAST BUT NOT LEAST... You have all been asking "When are you having your next Pop up?" and "put me on the list to let me know". So thrilled to tell you now.. It starts next Thursday 8th March until 18th March.
So excited to be going back to our favourite store Meadows and Byrne Dun Laoghaire to have our biggest ever Spring POP-UP.
Cant wait to see you there!!