Primrose Park woman dress summer print bow tie blue green

Pack your Primrose Park pieces with 20% off!

Primrose Park now has 20% off so you can nab these amazing dresses for your suitcase!
One day only Pop-up Event!

One day only Pop-up Event!

We are having a one day pop-up event next Tuesday 16th May in the fabulous Howth Yacht Club from 11am-6pm.  Come and join us to see our stunning Spring Summer...
Six Nations Style

Six Nations Style

That time is upon us, the Six Nations, I love everything about this time of year, drink in hand, meeting people you haven't seen in years and cheering on the Boys in Green! Although, one thing I hear time and time again is.. what to wear?!
tapestry embroidered glamorous coat

Take me to the Opera!

This incredible tapestry opera coat needed its own place on Diffusion.ie where I could tell the story of this piece. I needed to have it the moment I saw it and I'll now tell you why many of you do too! Click here to purchase.
DIFFUSION NEW IN SPRING SUMMER 2023 BRIGHT LONG SLEEVE RED CASHMERE SWEATER IRISH SHOPPING SMALL BUSINESS

As Seen On Ireland AM!

We love visiting the team at Ireland AM and this time was no different. Such a colourful and positive start to the year with an incredible reaction from all over the country !